Use the Geo Collections tool to customize groups of countries to target in bulk. Geo Collections are particularly useful for setting up tiers of countries to use across multiple eCPM targets.
When using Geo Collections they function like a stamp so edits made on the Geo Collection page do not propagate to the placements they are applied to. You can freely update geo-collections without affecting live line items.
To access the Geo Collections tool from the Operate dashboard, select the Project you want to configure, then select Monetization > Geo Collections on the left navigation bar.
Important: While you can create and manage Geo Collections within a project’s settings, changes apply to collections for the entire Organization.
Creating new Geo Collections
Click Create Geo Collection to create a new Collection. In the creation dialogue, enter a name for your Collection (for example “Tier 1” or “EMEA”) and the locations to include. The countries drop-down allows you to bulk-add countries by continent, expand continents to selectively include countries, or use the search bar to find specific countries.
When you’ve finished selecting locations to include, click Apply to close the drop-down, then click Save to complete the creation flow. Your new collection will appear in the Geo Collections list.
Modifying Geo Collections
You can edit, duplicate, or delete existing Geo Collections. Note that modifying an existing Geo Collection does not impact any eCPM targets you’ve already created using that collection. After updating a Geo Collection, you can re-apply the Geo Collection to any targets you wish to update in bulk. Alternatively, you can individually add countries to a target as well separately.
Click on an existing Geo Collection’s overflow icon to open the editing modal and click Edit. You can edit the Collection name or included locations.
To duplicate an existing Geo Collection, click its overflow icon and select Duplicate. This saves time when creating new collections with minimal differences.
To delete an existing Geo Collection, select its overflow icon and click Delete.