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Data Collected by Acquire Optimization
Data Collected by Acquire Optimization

What data is collected and sent to Unity when this setting is enabled? What is it used for?

David Golborne avatar
Written by David Golborne
Updated over a week ago

Unity Acquire Optimization allows our Acquire campaigns to better understand the users who perform best in your game. Enabling this feature improves the performance of all your Acquire performance campaigns (for example Audience Pinpointer Beta) and so we suggest turning it on when running any campaigns with Unity.

The feature can be turned on or off at any time by managers and owners of your account. Unity does not collect this data without this setting being enabled.

When this is turned on, Unity will collect and use IAP transaction events for optimization. Depending on your app’s privacy and player age settings, we will adjust what data we store and use accordingly.

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